Columbia makes some warm jackets, and to prove it, they set up a frigid themed environment. Going on tour from state to state, Columbia asked…
adminDecember 7, 2014
Voltzwagen is using the theory of gamification in a whole new, inspiring way. By putting sensors and led lighting on a bottle recycling bin, VW…
adminDecember 6, 2014
The Fun Theory is an interesting and compelling new initiative from Voltzwagen. Utilizing the theory of gamification and integrating electronics into everyday tasks... SHARE ARTICLE…
adminDecember 6, 2014
To raise brand awareness for the new movie, American Express and Universal Studios unveiled a whole new augmented reality experience. After a short, educational prompt... SHARE…
adminDecember 6, 2014
In this excellent use of augmented reality, BBC's Frozen Planet let children and adults alike interactive and learn about penguins, polar bears, and whales. From…
adminDecember 6, 2014
National Geographic brought parents and children together in their most recent augmented reality application. Participants can play and interact with a myriad of characters... SHARE…
adminDecember 6, 2014
Nike and Selfridges partnered to bring a whole new generation of products to the waiting crowds. With a branded environment, gesture enabled apps, 3D projection…
adminDecember 6, 2014
Nike's newest shoes measures how high you jump. In their latest brand activation, Nike created a branded street corner complete with a giant shoe. When…
adminDecember 6, 2014
CityTarget has brought in a whole new customer demographic after launching their latest brand activation. Hosted in Chicago, Illinois, CityTarget caught commuters... SHARE ARTICLE +…
adminDecember 6, 2014