In the strangest coupling we have yet to see, Nintendo and Pennzoil have teamed up to create one of the most brilliant examples of gamification…
IBM has introduced cloud computing to the kitchen in a brilliant example of electronic integration. IBM's cloud introduces a set... SHARE ARTICLE + READ MORE
Voltzwagen's new social media based game brings fans of the brand together by asking them to tag VW cars, vans, and trucks on Google Maps.…
Over 3 events, Heineken got their beer into consumers hands in an intriguing way, by lighting up the world's largest dance event in Heineken green.…
Brancott Wine has the most interesting bottle in the world thanks to its new augmented reality app. Brancott's brand activation invited purchasers of the new…
Equipped with four 72" inch HDTVs, Samsung's new branded vehicle is making the road a safer place. As this truck drives along the highways of America,…
In an innovative experiential marketing campaign, 7/11 invited people to turn any container they could think of into a Slurpee cup. The event went viral…
In one of the greatest PR stunts we have ever seen, the Johannesburg Zoo has rigged electronics into the enclosure of the honey badger BG so…